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IBM Doubles Down: In the Age of AI, People Skills Come First

Despite the prevailing belief in the AI industry that it will replace entry-level jobs, IBM is bucking the trend by doubling down. According to Bloomberg, IBM plans to triple its entry-level hiring in the U.S. in 2026. Chief Human Resources Officer Nickle LaMoreaux noted that these are exactly the roles “that we’re being told AI can do.â€


(IBM)

However, the nature of these jobs is shifting. LaMoreaux personally revised the job descriptions to deemphasize tasks AI can automate—such as coding—and focus more on people-centric areas like customer engagement. The strategy is aimed at building a pipeline of future senior talent.

IBM has not disclosed specific hiring numbers. An MIT study suggests that 11.7% of current jobs could already be automated by AI, and investors believe 2026 may be the year when AI’s true impact on the labor market becomes evident.

Roger Luo said:Rather than fearing AI-driven displacement, IBM redefines roles to harness technological shifts—offering a forward-looking talent strategy for large enterprises.

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